Case Studies

BMW Swiss Moto

Consumer Activation, Events and Promotions

The challenge

CPM Switzerland AG has the pleasure to support BMW Motorrad since 2014. We recruited 9 Hostesses to support the Swiss Moto event.
The tasks of the hostess was to welcome the visitors on the BMW booth, lead- generation for test drives, newsletters and information material. Generating sales was the task of the retailer and salesmen.

Our Solution
  • 9 Hostesses to support the 4 day event
  • Project setup consulting
  • Recruiting of hostesses
  • Briefing and training
  • Trouble shooting
  • Visits to check POS compliance

Results

  • Strengthened and Increased the brand awareness of BMW Motorrad.
  • Increased lead-generation by 13% in comparison to the previous year.

Case studies

Connect with us


Zu welchen Themen dürfen wir Sie zukünftig kontaktieren?Nur bezüglich der heutigen AnfrageZu neuen Produkten und DienstleistungenZu werblichen ZweckenNewsletterNews und UpdatesKarriereoptionen bei CPM



WATCH OUR SHOWREEL
CPM JOBS
Top